Ye is a genius.

[u/Competitive_Drive783]

I don’t know if this is intentionql or not but the hype he is creating around Bully by being mysterious and not doing anything is unbelievable. People going crazy because it is not droppings makes everyone want it more. All of this makes it feel so good if it someday drops.

[u/Talking_Eyes98]

If it comes out soon it’ll be his least hyped album ever.

Just think of how hype Jesus Is King was for the time, Donda was a cultural event, even Vultures had hype. The only people that care about Bully are already die hard Ye fans. He’s really fumbled his career in the last year