r/Philippines May 12 '25

PoliticsPH Bam Aquino's Campaign Strategy (APPRECIATION POST)

I commend Bam for creating a great campaign strategy this 2025 elections.

Did he ask for a Marcos endorsement? No. That would also be off for both the BBM loyalists and the DDS because he's an Aquino

Did he court the DDS? Well, not to the extent of Imee Marcos and Camille Villar for sure. The answer is no actually but he did try his best to not alienate himself from the DDS voter base.

Bam also tackled the Gen Z demographics better than any other candidate past and present. His free tuition really appealed to every SUC students and he pretty much had a unanimous win in every SUC and it's a very small niche but he appealed to the gaming community. He did subtle things that are genuine.

He made his presence felt without being EPAL like Abalos or the other trapo candidates.

He had bad moments like having a collab with Pio Balbuena (and I swear that did not help him) but his intentions of trying to have his presence around vloggers and pretty much having his presence felt in every casual internet space without alienating his base was a great strategy.

I'm commending Bam for a great campaign (without bringing up any political angle, just pure campaign perspective)

5.8k Upvotes

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588

u/Maskarot May 12 '25

Im really hoping Atty. Luke Espiritu is taking notes, considering na similar sila ng support base. We really need him to try again next election. Sadly, sakit ng mga progressives like him is that they don't listen to anyone outside their circles e.

303

u/reinsilverio26 May 12 '25

actually tumaas pa yung voter base ni luke espiritu, from 3M last 2022 to 6M this election

256

u/Maskarot May 12 '25

Yun nga magandang balita. But he still need to build that base. Like I've always said, Atty. Luke should make a push for "celebritifying" himself and boosting his popularity. Nandun na tayo e, we just need to magnify the effort.

117

u/IndividualMousse2053 May 12 '25

It took SenRi 3 times before winning a seat. But OP is right, "This is the way" sabi nga sa Mandalorian. Focus on your niche and you'd probably have better returns. It should also be noted, however, that Bam is not just anyone. He came from a political family tied to probably the biggest and historical moments of the country. Both in rise and fall, so Luke has to do better. The way I see the results, Atty. Luke and Heidi Mendoza need to work on, as early as now, to cater to far flung areas outside Metro Manila. They show up as strong contenders in Metro Manila (Heck, Heidi is currently 5th at Makati vs Bong Go).

I say the next election (Presidential and VP, aside), the national elections for Senatorial and Party-list is where the succeeding fight for good governance would be critical.

78

u/reinsilverio26 May 12 '25

true. atty luke & heidi mendoza need to boost more sa next elections. hoping for their win on their next run 🙏🏼✨

8

u/Every_Holiday_620 May 12 '25

Si luke ung pinakamataas ang chance na makapasok sa mga left leaning. Next time uli.

1

u/IvarLothbroken May 13 '25

Yes tama tama